Art and Culture

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° ASU19 EN
Tags: storytelling , virtual reality , immersion , interactive design , prototyping , digital arts

An immersive encounter

Description

‘Immersive storytelling’ means as much as overwhelming the audience with your story. The idea exists that Virtual Reality (VR) may lead to more immersive stories. The last decades VR-applications have mostly been restricted to lab environments and specialized industries. Thanks to several market launches of head mounted displays, 360° camera’s, game accessories, virtual reality hard- and software, … VR-applications have recently become within reach of consumers. Therefore, the potential breakthrough of immersive storytelling for a large audience challenges the field.

In the research project Show&Tell! researchers from the AP University of Applied Sciences and Arts Antwerp have been investigating the mechanisms behind immersive storytelling. The outcome of this research project is a set of tools that can be used by creatives, producers, programmers, … in the production process of a virtual reality experience. Participants of the summer school ‘Storytelling in virtual reality. An immersive encounter.’ are given the opportunity to conceive and create a VR experience using the facilities of the Immersive Lab. During these 10 days you will learn about the mechanisms of immersion, user-centered storytelling, interactive design, combining analogue and digital prototyping, 360° recording and editing, coding and user testing.

Target group: The summer school is designed for Bachelors, Masters and professionals from a broad spectrum of backgrounds: coding, web design, games design, journalism, filmmaking, photography, literature, the arts and creative industries.

Program

The Immersive Lab of the AP University College investigates how advanced storytelling can intensify the user experience in a 360° environment. Too often VR is used as a gimmick, while still using the grammar of old media such as movies or games. Storytellers have to learn the technical and productional side of immersive storytelling and they have to investigate how to embed new opportunities into new and old narrative techniques. The outcome of this research project is a set of tools that can be used by creatives, producers, programmers, … in the production process of a virtual reality experience. Participants of the summer school ‘Storytelling in virtual reality. An immersive encounter.’ are given the opportunity to work with this toolbox in multidisciplinary teams. Under the guidance of experienced coaches, they will conceive and create a VR experience using the facilities of the Immersive Lab. During these 10 days you will learn about the mechanisms of immersion, user-centered storytelling, interactive design, combining analogue and digital prototyping, 360° recording and editing, coding and user testing.

Remarks

3 ECTS credits are awarded upon successful completion of the (extended) programme.

Partners: AP University of Applied Sciences and Arts Antwerp

Course number:
ASU19
Type:
Short- en long-term programmes
Area of interest:
Art and Culture, Social Sciences
Language:
EN
Academic year:
2021 - 2022 copy
Starting date:
22.08.2022
Lecturers:
Kristof Timmerman

Silvia Van Aken


Jeroen Cluckers


Wannes Heirman


Frederik Marain


Tom Peeters
Contact person:
immersivelab@ap.be
Location

Campus Spoor Noord, AP University of Applied Sciences and Arts Antwerp, Belgium

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